RMA signs Syndication deal with Trade Me

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Stock Rma Global Ltd (RMY.ASX)
Release Time 20 Feb 2025, 8:19 a.m.
Price Sensitive Yes
 RMA signs Syndication deal with Trade Me
Key Points
  • RMA partners with New Zealand's largest online auction and classifieds website, Trade Me
  • Agents using RateMyAgent can now display their reviews directly on Trade Me Property
  • Partnership strengthens RMA's leadership in providing reviews for real estate professionals in New Zealand
Full Summary

RMA Global Limited (ASX: RMY) is excited to announce a strategic syndication partnership with Trade Me Limited ('Trade Me'). This collaboration strengthens RMA's leadership in providing reviews for real estate professionals across New Zealand. Under the syndication agreement, RMA will be seamlessly integrated into Trade Me Property, further advancing RMA's mission to connect homeowners with trusted real estate agents. Through this partnership, agents using RateMyAgent to collect reviews will now have their latest feedback displayed directly on Trade Me Property, enhancing visibility and trust for potential clients. RMA CEO Jim Crisera commented, 'Trade Me Property is the premier real estate platform in New Zealand, and we are thrilled to join forces with them to provide consumers with easy access to our valuable reviews. Reputation is a critical factor when choosing a real estate agent, and this partnership will empower consumers to make more informed decisions. For our agents, it represents a significant value add by ensuring their reputational data is front and center for those seeking expert real estate guidance.' RMA Chairman David Williams added, 'We already have a strong leadership position in New Zealand, but this partnership, strengthens our value to agents and home sellers, and is a major milestone in our growth strategy. By collaborating with this leading brand in New Zealand, we are extending our ability to deliver value by having more reviews, in more places and driving more listings. We expect this agreement to attract more paying agents to the platform and to make existing agents less likely to churn.'

Outlook

This partnership with Trade Me is expected to attract more paying agents to the RateMyAgent platform and make existing agents less likely to churn, further strengthening RMA's leadership position in the New Zealand real estate market.