• Revenue up 21.5% to $29.2 million
• EBITDA (excluding significant items) up 41.0% to $3.3 million
• Net Profit After Tax increased significantly to $1.6 million

Pureprofile Ltd has reported a strong financial performance for the first half of the 2025 financial year, with revenue, EBITDA, and net profit all increasing significantly compared to the prior corresponding period. Revenue from ordinary activities was up 21.5% to $29.2 million, driven by strong growth across all regions, particularly in the Rest of World segment which grew by 30%. EBITDA (excluding significant items) increased by 41.0% to $3.3 million, delivering a record half-yearly result. Net Profit After Tax also increased substantially, rising to $1.6 million from just $3,888 in the prior corresponding period. The company continued to execute on its corporate strategy, including expanding its global presence, investing in product innovation and technology, and identifying acquisition opportunities to accelerate growth. Key highlights for the half included a 37% increase in platform revenue, a 38% improvement in EBITDA, and a reduction in share-based payments expense. The company ended the period with a cash balance of $5.1 million and remains well-positioned to continue its growth trajectory.

For FY26 and FY27, Pureprofile has set aspirational objectives to further solidify its market leadership and financial performance. Key focus areas include driving global expansion, aiming to surpass ANZ revenue, double UK revenue, and triple USA revenue, as well as enhancing efficiency through economies of scale, workforce cost optimisation, and reduced reliance on external suppliers.

In the second half of FY25, Pureprofile will continue to focus on accelerating growth and enhancing operational efficiencies, laying the foundation for long-term success. The company is committed to expanding internationally, leveraging AI and automation, and driving higher profitability through strategic investments and process improvements.