• Signed SaaS licensing agreement with GB Limousine in Thailand
• Marks transition from global transfer marketplace to enterprise-grade transport software provider
• Estimates total addressable market in APAC exceeds US$1 billion over 3 years

JAYRIDE Group Limited (ASX: JAY) has signed a Software-as-a-Service (SaaS) licensing agreement with GB Limousine Co., Ltd., a leading executive and event transport provider based in Thailand. This represents JAYRIDE's first enterprise deployment of its proprietary mobility SaaS platform, marking a key milestone in the company's transition from a global transfer marketplace aggregator to an enterprise-grade transport software provider. Under the agreement, GB Limousine will adopt the JAYRIDE SaaS platform as its core mobility operations system, covering fleet management, passenger booking, real-time trip tracking, and revenue and cost control functions. The SaaS platform will be launched in Thailand in August 2025 and will serve as the central transport coordination platform for GB Limousine's nationwide operations. JAYRIDE's management estimates that the total addressable market (TAM) for its SaaS platform within the Asia-Pacific region alone exceeds US$1 billion over the next three years, driven by rapid urbanization, the digital transformation of transport operators, and the demand for enterprise-grade mobility infrastructure across the region. The SaaS model creates durable, recurring revenue streams for JAYRIDE, with high switching costs for clients due to the deep integration of the platform into their operations. JAYRIDE is actively engaged with additional fleet operators globally and is progressing discussions with additional enterprise clients in APAC and North America.

JAYRIDE has reduced operating expenses by 60% since new management was appointed, establishing a leaner cost base. Efficiency will be further enhanced by the deployment of Conversational AI technologies into customer service and concierge functions.

With GB Limousine secured as its anchor client in Thailand, JAYRIDE is progressing discussions with additional enterprise clients in APAC and North America. The company will provide further updates as new SaaS clients are onboarded and as the platform expands into new verticals and geographies.