• B2C sales accounted for 62% of ECS revenue in October 2025
• Launch of new OzSun-branded THC pastilles (gummies) - sugar-free, vegan and affordable
• New partnership with Burleigh Heads Cannabis enabled listing of ECS products on Canview

ECS Botanics Holdings Ltd (ASX:ECS), a leading medicinal cannabis company, has provided a business update reflecting continued growth in its direct-to-consumer (B2C) business and progress toward expanding its market presence in Germany. B2C sales accounted for 62% of ECS's total revenue in October 2025, marking the first time the company's B2C channel has exceeded 60% of monthly revenue. This milestone reflects ECS's ongoing strategic shift to grow branded sales through pharmacies and distributors and is consistent with the company's focus on launching innovative products that support patient needs and build brand equity. The company has also launched OzSun 25mg THC pastilles, a sugar-free and vegan alternative now available Australia-wide through all ECS distributors. This product delivers an accessible price point and a differentiated formulation in an increasingly crowded gummies category. ECS also expects to introduce two additional sugar-free pastilles -- THC 30mg : CBD 30mg and CBD 50mg -- within the next six weeks. The company has also entered into a national distribution partnership with Burleigh Heads Cannabis Pty Ltd, which will enable the listing of ECS products on Canview, one of Australia's leading medical cannabis platforms, owned by ASX-listed Vitura Health Limited (ASX: VIT). Through Vitura's extensive pharmacy and clinic networks, as well as proven market access and supplier growth programs, the aim of the partnership is to significantly expand patient access to ECS's unique formulations, further supporting B2C growth for the company.

With continued expansion in Australia and active steps toward launching ECS' brands into Germany, ECS remains focused on executing its growth strategy by building on its brand strength, investing in product innovation and maintaining a disciplined approach to operations.