• Life360 completes acquisition of advertising technology company Nativo for $120 million
• Life360 surpasses 50 million Monthly Active Users (MAU) in the United States
• Combined solution extends reach of Life360's contextual insights into premium publisher environments

Life360, Inc. ('Life360' or the 'Company'), the San Francisco Bay Area-based leading family connection and safety company, has announced that it has completed the acquisition of Nativo, a leading advertising technology company, for approximately $120 million, comprised of 65% cash and 35% stock. With this acquisition, Life360 will help brands reach families with more relevant messages in more relevant places, both inside the Life360 app and across Connected TV, mobile, and premium digital environments. Life360 has also surpassed 50 million Monthly Active Users (MAU) in the United States, representing one of the largest and most engaged first-party networks of families. The combined Life360 and Nativo solution extends the reach of Life360's contextual insights into how families move and behave into premium publisher environments, offering advertisers a single system for targeting, creative development, delivery, optimization, and reporting. Brands will be able to reach families with context-rich storytelling formats where they are already engaged, and measure verified real-world outcomes through Uplift by Life360 -- all within a privacy-forward, family-safe ecosystem.

Life360 has surpassed 50 million Monthly Active Users (MAU) in the United States, putting the company among top consumer platforms such as Netflix, Spotify, and Pinterest.

The acquisition of Nativo is expected to accelerate Life360's advertising strategy, enabling the company to help brands reach families with more relevant messages in more relevant places, both inside the Life360 app and across Connected TV, mobile, and premium digital environments.