SXL.ASX: Southern Cross Media Group Leadership Changes

Southern Cross Media Group Leadership Changes

Stock	Southern Cross Media Group Ltd (SXL.ASX)
Release Time	23 Feb 2026, 5:36 p.m.
Price Sensitive	Yes

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Southern Cross Media Group Leadership Changes

Key Points

CEO Jeff Howard steps down immediately
Heith Mackay-Cruise appointed as Interim Executive Chairman
Scott Butterworth appointed as new Chief Financial Officer

Full Summary

Southern Cross Media Group Limited (ASX: SXL) today announces changes to the company's executive leadership to accelerate implementation of its strategy following the completion of its recent merger. Chief Executive Officer Jeff Howard will step down as Managing Director and Chief Executive Officer effective immediately. Heith Mackay-Cruise will now assume the role of Interim Executive Chairman and all business unit leaders and corporate services will report to him. The Board has appointed an executive search firm to undertake a global search for SCA's next CEO. The Board is pleased to announce the appointment of Scott Butterworth as Chief Financial Officer of the Group from today, succeeding Craig Haskins who will be retiring. John Kelly will assume the role of Interim Chief Executive Officer - TV and Audio, and Toby Potter will assume the role of Chief Transformation Officer - TV and Audio. These changes are effective from Monday, 23 February 2026.