• Instant Verification: Replacing 'References on request' with verified digital resumes at the point of application.
• Data Democratisation: Putting 16 years of proprietary data and 9M career histories back into candidates' hands.
• New Revenue: Launching 'Pay-As-You-Go' to capture the SMB and contingent workforce markets.

Xref Limited (ASX: XF1) announced the official launch of Xref.me, a first-of-its-kind B2C2B (Business-to-Consumer-to-Business) platform designed to empower individuals while also streamlining enterprise hiring and retention. Xref.me allows candidates to proactively request and collect their own verified references, creating a living career profile. This strategic evolution moves the industry from 'references on request' to 'references on application,' providing employers with a verified record from the very start of the hiring process. Xref.me is a free-for-life platform for candidates, providing a centralised home to collect historical verifications, enrich their professional identity, and reuse their data across their entire career. Employers will pay $26.99 + GST for 30-day access to this premium, verified data. Xref.me will also serve as a high-intent lead generation engine, funneling new businesses into full Xref platform subscriptions. Xref is implementing a multi-channel growth strategy to seed the platform with high-quality, verified data, including re-engaging 3 million historical candidates and inviting over 10,000 new candidates per week. The commercialisation of Xref.me is seen as a significant driver of revenue and shareholder value for the company.

While the company is not providing a specific revenue estimate for the initial phase of the Xref.me rollout, the scale of the launch represents a significant opportunity to expand Xref's addressable market and data ecosystem.

Xref has established a comprehensive development roadmap for Xref.me, with plans to progressively build out further features, including advanced identity integrations and enhanced 'career memory' analytics, as the volume of live profiles continues to scale. This iterative approach will ensure the platform remains at the forefront of the global 'Professional Truth' category.