SWP.ASX: Leadership Update

Leadership Update

Stock	Swoop Holdings Ltd (SWP.ASX)
Release Time	6 Jul 2026, 5:29 p.m.
Price Sensitive	Yes

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Swoop Holdings Ltd Announces Leadership Changes

Key Points

Mr. Alex West stepping down as CEO effective 31 July 2026
Tony Grist and Jonathan Pearce appointed as interim executive directors
Board search for a permanent CEO with core consumer experience
Swoop emerging as a leading challenger in broadband and mobile services
Compensation details for interim executives provided

Full Summary

Swoop Holdings Ltd (ASX: SWP) announced that Mr. Alex West will step down as Group CEO effective 31 July 2026. The Board appointed Tony Grist and Jonathan Pearce as interim executive directors, with Grist serving as Chairman. Existing Chairman Paul Reid remains as a non-executive director, and Janine Rolfe joined as an experienced non-executive director. The company is now poised to implement its 'focus, divest, grow' strategy. Swoop is emerging as a leading challenger brand for broadband and mobile services, focusing on divestment of non-core assets. The Board has initiated a search for a permanent CEO with core consumer experience to lead the company's next growth phase.

Outlook

Swoop Holdings Ltd aims to execute its strategy and grow as a leading challenger brand in broadband and mobile services.