FBR Ltd. Expands Distribution for Mantis in North America
Key points
- FBR executes a Master Distribution Agreement for Mantis in the US and Canada
- Industrial Robotics appointed as non-exclusive distributor
- Agreement focuses on Louisiana, Alabama, Mississippi, Florida Panhandle, and Eastern Texas
- Industrial Robotics will handle marketing, sales, and customer support
Full summary
FBR Limited (ASX: FBR) has announced a strategic Master Distribution Agreement with Industrial Robotics, LLC for its Mantis welding robots in the United States and Canada. Industrial Robotics, a newly established dealer, will market, promote, and sell Mantis robots non-exclusively, with a focus on Louisiana, Alabama, Mississippi, the Florida Panhandle, and Eastern Texas. The agreement includes distribution of spare parts and wear parts, as well as operational responsibilities for training, maintenance, and customer satisfaction. This partnership aims to leverage Industrial Robotics' local expertise and infrastructure to support FBR's entry into the North American market without expanding FBR's headcount.
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