Airtasker Secures Strategic Media Partnerships
Key points
- Airtasker partners with oOh!media and NOVA
- $5.5 million in media capital over 3 years
- Partnership aims to boost brand awareness
Full summary
Airtasker Limited (ASX:ART) has announced two significant strategic partnerships with oOh!media and NOVA to boost brand awareness and accelerate growth. Each partner will provide Airtasker with $5.5 million in media capital over the next three years. oOh!media will offer access to over 30,000 sites across Australia, while NOVA will provide broadcast audio services in five major cities and digital audio, podcasts, and Coles Radio in over 800 stores. These partnerships build on previous successful collaborations and are expected to enhance Airtasker's marketplace performance and brand salience.
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